What printing process is used for packaging?
Packaging isn't just about containing products; it's about protecting them, making them appealing to customers, and even communicating brand values. Have you ever wondered what goes into creating those eye-catching designs on your favorite products? The printing process used for packaging plays a crucial role in this. Let's dive into the various printing processes used for packaging and see what makes each unique. Flexographic Printing Flexographic printing, often referred to as flexo, is a popular method that uses flexible relief plates. Think of it like a modern-day version of the rubber stamp. The image areas are raised, and ink is applied directly to these raised areas before being transferred to the packaging material. Digital Printing Digital printing is a process in which digital images are directly printed onto various substrates. It's similar to printing a document from your computer but on a much larger and more sophisticated scale. Offset Lithography Offset...